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KIA MOTOR CORPORATION is South Korea´s second-largest automobile manufacturer, following Hyundai Motor Company. According to KIA Motors KIA derives from the Sino-Korean and is translated as “to come out of the east”.
For the longest time KIA was an underdog od the automotive industry. At the dawn of its history, the Korean company was a humble manufacturer, barely known to few industry professionals and unnoticeable to the public. However, the company is a living example of the rule that hard work, a little bit of creativity and a fair share of luck can turn an unknown company into one of the top players of the world automotive industry. Nowadays, KIA produces distinctive, reliable, modern and relatively affordable cars.
Suring the mid-60´s the South Korean Company closely cooperated with the famous Japanese automaker Mazda. It was a mutually beneficial partnership, thanks to this experience, KIA managed to developed its own engine in the early 70´s. Two years later, the company created the very first car of its own design. It was a subcompact named KIA Brisa, which was an exact copy of the Mazda 1300. The South Korean Company actively exported KIA BRISA abroad. The first shipment was sent to Qatar.
Read about the car model you like the most.
- Have you driven a Kia Motors car? Would do it you?
Welcome to this activity created by Learning Advisor Mr. Alejandro Riveras Romero from Satelite Branch. Take note of all the pink words, read the text, watch the video and answer the question in the comment section below.